![]() Resist the temptation to cram in as much information as possible into just one video. Focus your Facebook video on a single message Now that you know the specifications for any Facebook video you want to create, here are some final tips on how to create outstanding Facebook videos that help you reach all your business goals. Final Tips For High-Performing Facebook videos If your video is an ad with a link, the limit for the headline is 25 characters and 30 characters for the description.įacebook’s 360 videos are so versatile and bring so much opportunity with the right equipment and planning that, once you’re inside the above video length and resolution restrictions, you can pretty much create anything you want-which is why we won’t suggest a recommended video length or dimensions beyond the above.ĭevour some 360 content from your favorite brands and get inspired by their product launches, event livestreams in 360, and much more. You can use up to 2,200 characters in a slideshow video caption. Facebook also recommends a bitrate of 45Mbps for 4K 360 videos. Your video file size can be anywhere up to 1.75GB and about 60 frames per second. The best format for Facebook 360 videos is. ![]() They can be created in minutes and from any device and can be enriched with music and other audio. They load quickly (using five times less data than videos!) so they work well on all connection speeds. Facebook Video Specs for Slideshow Videos (Organic + Ads)įacebook Slideshow ads resemble a video, but can actually be made out of images or short video clips. ![]() When someone clicks on your Collection ad, they will open a Facebook Instant Experience, also known as Canvas, that’s optimized for smartphones and features rich media-with your Collection ad video at the top.Īs a result, the same minimum requirements and recommended length and dimensions apply to Facebook Canvas ads. There’s a 90-character limit on collection video captions nd 25 characters maximum for the headline. Your video file size can be anywhere up to 4GB and about 30 frames per second. 1,200 x 628 pixels minimum, aim for a 16:9 or 1:1 aspect ratio.
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